Apple unveils the iPhone XR, a $749 budget smartphone

The iPhone XS right and XS Max are displayed side to side

The iPhone XS right and XS Max are displayed side to side

As well as new iPhones, Apple is also expected to reveal a new Apple Watch model and possibly some new versions of the iPad Pro and the Macbook Air.

What's the difference between the iPhone XS and iPhone XS Max? Apple iPhone XS and iPhone XS Max have an OLED screen, a premium display quality which was used on the last year's iPhone X.

The A12 Bionic chip has an 8-core design - allowing it to run more advanced machine learning.

The screens on the iPhone XS and XS Max have 60% greater dynamic range than the iPhone X.

The IP68 theoretically means the iPhone XS and iPhone XS Max is "protected from long-term immersion up to a specified pressure by the manufacturer".

Basically, after one of its launch events, Apple updates its streaming page to add a rundown of what it announced during the event.

When will it be available?

Well, both the Xs and Xs Max will launch on 21 September, with preorders starting on 14 September.

How much will it cost and how much storage will it have? The new device will be available to pre-order beginning Friday, October 19 and in stores beginning Friday, October 26. Both phones will be available in Space Gray, Silver, and Gold finishes and will come in 64GB, 128GB, 512GB storage options. Let's break down Apple's new iPhone release dates. What it lacks in dual-camera-ness it makes up for with computational photography: the iPhone XR can - like the Google Pixel line - do Portrait Mode using its single camera thanks to improvements to the image signal processor, neural engine, and algorithms.

Apple unveiled three new iPhones on Wednesday, including its biggest and most expensive model yet, as the company seeks to widen the product's appeal amid slowing sales.

"While it's now the cheapest new iPhone of the lot, the iPhone XR gets a large 6.1" edge to edge display that uses IPS instead of OLED. A major highlight of the new models is support for dual-SIM and dual standby (DSDS), though this is implemented with an eSIM in place of the second SIM for most of the world, while China gets support for two physical SIMs in the iPhone XS Max. He said Apple has received clearance from the Food and Drug Administration for its new ECG app, and that the data will be protected by encryption on the Watch and in the cloud.

"We are going to take iPhone X to the next level", chief executive Tim Cook said at a media event at the company's headquarters in Cupertino, California. The iPhone ASP was $724 in the most-recent quarter. The screen supports tap to wake feature and Apple True Tone technology, which uses six-channel light sensor to subtly adjusts the white balance onscreen to match the colour temperature of the surrounding light.

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